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Winning Major Sales

Objectives

To understand how to win, develop and keep high value customers.

Who should attend

Top sales executives responsible for the highest percentage of business to your company.

Summary of content

  • The difference between a "smaller sale" and a "major sale"
  • How you can exceed customer expectations
  • How to develop knowledge of the customer and his finances
  • How to negotiate
  • The bottom line
  • Getting time on your side
  • Negotiating from a weak position
  • Determining sales policy
  • Negotiating partnerships
  • Winning "major sales" in boardroom meetings

Duration

1 day

 

 

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Useful Links to Organisations in the Financial Services Industry
 
Link to the Financial Services Authority Link to the ifs School of Finance Link to the Institute of Financial Planning Link to the Chartered Insurance Institute Link to Securities and Investment Institute Link to Penrose
 
Link to The Building Societies Association Link to The British Bankers' Association Link to The Association of Friendly Societies Link to the Association of Mortgage Intermediaries Link to the Association of Independent financial advisers Link to the Financial Services Skills Council Link to Global Professional Publishing